China and the ‘Cosmotechnics’ of Fashion
China and the ‘Cosmotechnics’ of Fashion
Fashion manifests itself as a visual language and culture, and a social practice, constantly redefined by social interactions. Technology continues to influence contemporary living trends, especially in China and its fashion landscape.
Referencing techno-philosopher Yuk Hui’s concept of ‘cosmotechnics’, Anouchka van Driel, an M+ / Design Trust Research Fellow of 2021, will investigate China’s fashion sector today and the changing dynamics between designers, users, and consumers through the mediated relationships of online platforms. This talk will examine their impact on the design, creation, marketing, and consumption of garments and clothing, including the surrounding social ephemera of style. It will also explore the impact of COVID-19, which has exacerbated and accelerated changes already in motion, such as a new form of de-globalised production.
Anouchka van Driel will present her research findings, followed by a panel discussion with Shaway Yeh, moderated by Tanja Cunz, Associate Curator of Design and Architecture at M+.
Shaway Yeh is Group Style Editorial Director of Modern Media and founder of YehYehYeh, an independent consultancy focused on fashion and sustainability. As former Chief Editor and Editorial Director of Modern Weekly, Yeh made progressive developments to the publication. It has become one of the most influential lifestyle publications in China since.
This free event will take place on Zoom with simultaneous interpretation in Cantonese and will be broadcasted on Bilibili (simultaneous interpretation in Mandarin). Click on 'Get Tickets' to register and receive the meeting link via email.
About Our Partner
Design Trust was established as a grant-funding and community platform in 2014 by Hong Kong Ambassadors of Design, a registered charity in Hong Kong since 2007. Design Trust supports creative projects that develop expertise and build research initiatives and content related to Hong Kong and the Greater Bay Area. Working across a multiplicity of design disciplines, from graphics, media, and architecture to the built environment, Design Trust aims to actively accelerate creative research, design, and the development of meaningful projects that advocate for the positive role of design.
Image at top: Screenshots from Shanghai Fashion Week A/W 2020 on Taobao, with designs by Thisnorthat, FFIXXED STUDIOS, and Damo Wang. Image by Anouchka van Driel