When you look across Victoria Harbour from Hong Kong Island, one intriguing building on the coastline might catch your eye. This is M+, Asia’s global museum of contemporary visual culture in Hong Kong’s West Kowloon Cultural District. During the day, you may be captivated by the building’s unique inverted-T shape, and enchanted by its transformation into an impressive digital canvas after six p.m. This is the M+ Façade, displaying M+ Moving Image works outside the walls of the museum every evening.

The M+ Facade is one of the largest media facades in the world. It contains more than 5,600 LED tubes. It is 65 metres tall and 110 metres wide. When the architectural firm Herzog & de Meuron were designing M+, they embedded LED tubes into the corrugated terracotta panels that make up the museum’s exterior walls. With its energy efficient state of the art technology, the M+ Facade showcases vibrant and dynamic artworks to the Hong Kong public every night. It offers a unique curatorial space where architecture, creative engineering, and digital innovation meet. It is a platform for all to experience compelling moving image and interactive digital works, enriching the visual culture of our bustling city.

The M+ Facade regularly displays brand-new pieces that artists create for this extraordinary public screen. These commissions feature artists from around the world with different cultural and artistic backgrounds including visual art, film, and interactive media. Set against the skyline of Victoria Harbour, the works range from a few minutes to an hour, and offer a wide range of exciting viewing experiences.

Sparrow on the Sea is a film by Chinese artist Yang Fudong. It is a black-and-white film that weaves together scenes from Hong Kong’s seaside villages and streets at night. The work references visual elements from Hong Kong cinema from the 1970s to the 1990s, blending past and present.

Created by the Indonesian artist collective Tromarama, Growing Pillars is a moving collage of cherished personal items, video clips, and images taken from family archives, and childhood homes. It is infused with emotion, care, and humour, and invites viewers into a densely layered visual experience where the private and the public collide

Touch for Luck is a fun interactive game created by the Dutch design studio Moniker. It connects players directly to the Façade, turning their mobile phones into gaming consoles. Each player is represented by a cute animated fish swimming in a giant, colourful fishpond. But it's not just about having a good time. Touch for Luck also dives into the allure of social media, and the psychological toll that being constantly online can have on our wellbeing.

The M+ Facade also features curated moving image programmes from the M+ Collections that engage with Hong Kong’s urban landscape, culture, and people. The M+ Facade is a gateway into the world of art. It is a platform for everyone to experience the dynamic interplay between art, the city, and its visual culture. You can see the M+ Facade screenings on both sides of Victoria Harbour from as far as 1.5 kilometre away. The best viewing spots include Victoria Peak, the Central Piers, the Sun Yat Sen Memorial Park, and the Ocean Terminal Deck at Harbour City in Tsim Sha Tsui. A live broadcast is also available on the M+ website. When you visit Hong Kong, find a quiet spot one evening to enjoy this unique visual experience.